“Women need champions to thrive! As a career strategist, I educate professional women on how to attain positions of influence by articulating their value and leveraging their leadership potential in the workforce.”
As a leading multicultural marketing expert with a niche in building marketing strategies and community engagement programs, Yai spearheads opportunities for Fortune 100 corporations seeking to develop connections with diverse communities.
She is passionate about sharing her industry knowledge, as a public speaker, on various topics such as executive presence, personal branding, LinkedIn and female leaders in the workplace. Yai’s extensive corporate and agency experience in diversity, public relations and multi-cultural communications have allowed her to add tremendous value to the automotive, sports, non-profit, health and financial services sectors.
With a background in Advertising and Marketing Communications, Yai’s work has always been based on multiculturalism and strategy. Her philanthropic initiatives include sitting on the board of The Latino Commission on AIDS’ Business Leadership Council where she consults on fundraising, social media and marketing.
Yai has also successfully leveraged her education and professional experience to establish herself as a LinkedIn and networking ninja teaching others how to develop strong relationships and management skills. This includes establishing The Latinista where she gathers and empowers Latina professionals in New York City, Miami and Chicago to connect and effectively build community.
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WE NYC (Women Entrepreneurs NYC) is an initiative based out of the New York City Department of Small Business Services that is dedicated to helping women start and grow their businesses.
Work with Yai!
Here’s what Yai’s clients and partners say!
“Yai Vargas is an authentic soul who inspires me with her vision, passion, drive, and ability to make a difference. Yai is phenomenal at building relationships, community, and movements that create real win-win opportunities. I have been incredibly privileged to partner with Yai in driving impact in diversity and inclusion and look forward to many more opportunities to collaborate. If you haven’t already connected with Yai, make sure you do so TODAY!”
– B. Ng | Inspiring Diversity, LLC
“Yai helped me learn to utilize LinkedIn in a whole new way. I learned about all of the various strategies to reach out to people and make more meaningful connections. Linked is a tool that can often go ignored but Yai teaches us that it has unique advantages and that we can leverage to grow our business and personal brand. I highly recommend her!”
– B. Cardenas | Born In June Creative Studio
“Yai was an incredible, motivation and eloquent speaker. Our panel was one of the most well attended diversity panels at Salesforce NY. Yai in particular was very authentic and stressed many of her life lessons and advice, which our employees appreciated . Our employees left the room full of curiosity and I am thankful for Yai’s impact on our ERG and company morale. Yai is one of a kind and we hope to have her return in the near future!”
– P. Aquino | Salesforce
“Yai has an incredible ability to connect with our mentees and mentors. Her energy is captivating; keeping everyone engaged and creating an environment where everyone feels comfortable to ask questions, allowing the participants to walk away from each session with a wealth of information.”
– O. Barskaya | Baruch College
Yai is also founder of The Latinista, a national network of women and Latina professionals invested in professional development and career mobility. Today The Latinista offers a series of skill-building, activity driven, hands-on sessions, specifically designed to help identify and sharpen career and business skills required to achieve professional goals. The Latinista has chapters in New York City, Chicago and Miami. #TheLatinista